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UX Design
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Image Credit: UX Design
Can we actually design for sustainability?
- In the wake of withdrawing from the Paris Agreement, the article questions the scope of addressing climate change at an individual level.
- The piece sheds light on the concept of 'internet emissions' from the usage of digital products and how UX design contributes to it.
- The emphasis on increasing user engagement inadvertently leads to heavier page weights, resulting in higher energy consumption for loading web content.
- The article presents a dilemma: should engagement metrics be prioritized, intensifying internet emissions, or should a reduction be pursued at the risk of job security?
- Four strategies for sustainable design are outlined, focusing on reducing media energy consumption, designing for low data usage, optimizing user journeys, and encouraging sustainable user behavior.
- Real-world examples from Netflix, Apple, and various websites showcase implementations of sustainable design practices like low-data modes and energy-efficient features.
- The importance of advocating for eco-friendly design practices in UX and the impact it can have on reducing energy consumption and improving user experiences is highlighted.
- The article stresses the need for a shift towards intentional design for sustainability rather than the traditional 'more is better' approach in UX design.
- By implementing strategies like optimizing user journeys and prioritizing low data consumption, digital products can achieve sustainability without compromising usability.
- Overall, the article encourages UX designers to consider the environmental impact of their design choices and align them with sustainable practices for a better future.
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