ADA's $12.5B market cap is being questioned by the community due to concerns about weak marketing compared to its competitors.Rick McCracken, a key figure in the Cardano ecosystem, raises concerns about the community's approach to marketing and visibility.Critics argue that ADA's valuation appears inflated without strong marketing efforts, despite its extensive research and development.Cardano must explore more aggressive strategies to boost visibility and engagement to maintain its position in a crowded market.