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Cashfree Payments equips merchants with Secure ID to combat identity theft and fraud

  • As digital payment frauds are on the rise in India, Cashfree Payments has introduced Secure ID to combat identity theft and fraud in the country.
  • Secure ID aims to provide merchants with an identity verification, risk & compliance stack to help build secure onboarding flows and monitor fraud accurately.
  • Cashfree's Secure ID leverages AI-driven fraud detection tools and data-driven risk-scoring models to identify suspicious users and prevent fraud while scaling effortlessly.
  • The platform offers end-to-end user identity verification, real-time solutions, and high uptime to reduce customer drop-offs by up to 50%.
  • Secure ID assists businesses by providing compliance-first solutions, helping them reduce operational costs by up to 75% in the compliance-heavy environment.
  • With BharatOCR, Face Match, RiskShield, and Data-Driven Risk Scoring features, Secure ID offers customised and comprehensive fraud detection solutions for businesses of all sizes.
  • Secure ID's AI/ML capabilities make the platform agile and suitable for evolving fraud landscapes, allowing businesses to remain compliant with changing regulations.
  • It offers customised onboarding, comprehensive user verification, and continuous fraud detection solutions, catering to companies from startups to established businesses.
  • Secure ID has prevented fraud worth over Rs 50 crore and is trusted by brands like Kotak Life Insurance, Bajaj Finance, Tata AIG, and more.
  • With a growth rate of 52% year on year, Secure ID delivers higher conversion rates, reduces operational costs, and minimises fraud losses for businesses.

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