<ul data-eligibleForWebStory="false"><li>Digital content startup Chai Bisket raised $5 Mn in seed funding to launch an OTT platform called Chai Shots, led by InfoEdge Ventures and General Catalyst.</li><li>The funding round included angel investors such as Swiggy and redBus cofounders, aiming to release over 100 original shows in the first six months on a short-form platform.</li><li>Chai Shots, launching soon in early access, will offer original content initially in Telugu and expand to multiple languages. Chai Bisket creates various digital content types.</li><li>The move comes amidst the rising popularity of microdramas in India, reflected in the market's projected growth to nearly $12 Bn by 2030. Several platforms are exploring short-format content, including Amazon's MX Fatafat and JioHotstar.</li></ul>

Chai Bisket Raises $5 Mn To Launch Microdrama OTT Platform

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