<ul data-eligibleForWebStory="true">GTM redefined: from linear funnel to self-improving system by Clay.Features don't differentiate, systems do - Clay's insight in SaaS market.Clay's approach: GTM Workflow OS, system layer for orchestration, not tools.Clay's winning equation: (Workflow x Signal) + Feedback = Compounding GTM.Clay's differentiation through motion-based positioning, compounding distribution, and systems-driven GTM.