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Coolbeans: Sober Spaces, Fresh Branding Design Vibes

  • Coolbeans is redefining sober spaces with vibrant branding and visual identity, offering a youthful and lively environment for social gatherings without alcohol or drugs.
  • The brand's fresh aesthetic led by Sarah See incorporates a playful tone and stark white backdrop, creating a visually impactful design that hints at the sharp flavors of their drinks.
  • The Coolbeans wordmark, using a spectrum of greens and blues, symbolizes liberation and energy with a nod to the rainbow and queer communities, enhancing the brand's visual representation.
  • Coolbeans provides cold brew coffee as a sensory alternative at social gatherings, with meticulously designed packaging and merchandise that reinforce the brand's vibrant and free-spirited message.

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