<ul><li>Some Tesla owners and prospective customers are reportedly turning away from the brand due to Elon Musk's political affiliations.</li><li>Swedish-Chinese brand, Polestar, sees an opportunity to target these customers who are interested in EV ownership but don't want to support Musk.</li><li>Polestar CEO, Michael Lohscheller, believes Musk's political stance is unacceptable and aims to capitalize on the resentment.</li><li>However, Polestar acknowledges the impact Tesla has had in educating drivers about EVs and instead focuses on the upper premium market segment.</li></ul>

Could Elon Musk’s politics draw Tesla owners to Polestar?

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