Crowdfunding is emerging as a popular way of raising capital for businesses and entrepreneurs in Nigeria.
This article discusses the different types of crowdfunding available and how they work.
Reward-based crowdfunding is a popular type that offers backers rewards for their support.
Equity-based crowdfunding allows backers to acquire a financial interest in the company they invest in.
Debt-based crowdfunding involves Start-ups connecting with lenders and promising to repay with interest within a specific timeframe.
Donation-based crowdfunding involves donations from a community of supporters, with donors not expecting any financial returns or rewards.
Examples of crowdfunding platforms in Nigeria include Farmcrowdy, Chaka, and Borno Flooding Trust Fund.
Smartphones and social media have made it easier for entrepreneurs to access vast networks of potential investors and expand the pool of investors beyond the traditional circle.
Crowdfunding helps foster a culture of networks, innovation and business-oriented guidance between investors and start-up businesses.
Overall, crowdfunding has become an essential tool for early-cycle businesses looking to raise capital and expand their network of investors.