<ul><li>Crypto.com has spent $213 million on sports deals in the ongoing season, surpassing Coinbase's $80 million spending.</li><li>Top crypto exchanges collectively spend over $539 million annually on global sports, with $565 million spent by pure-play exchanges in 2024–25 season.</li><li>Football received the largest share of all sports spending at 43%, followed by Formula One at 28%. Crypto.com's high spending was supported by its deal with the Champions League.</li><li>Crypto and retail trading brands could find new opportunities in English football as the UK government bans betting firms from being main shirt sponsors of Premier League teams from next season.</li></ul>

Crypto.com’s Annual Sports Spending at $213M Is 3x That of Coinbase

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