<ul><li>Cupra is launching new electric vehicles in Australia and aims to offer them at competitive but sustainable prices.</li><li>Cupra is committed to maintaining stability in pricing in order to minimize customer anxiety over EV resale values.</li><li>In addition to competition from other European manufacturers and Tesla, Cupra also faces competition from affordable Chinese EVs.</li><li>Cupra emphasizes that value goes beyond the sticker price, with a focus on the ownership experience and support services.</li></ul>

Cupra won’t follow Tesla, Ford by cutting EV prices

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