Cynthia Tan, co-founder of VRAR World, discusses the XR ecosystem in China and the upcoming VRAR Expo China event in Shanghai, showcasing the blending of technology and culture in the Eastern market.
The VRAR Expo China is a platform for connecting Chinese and international XR markets, featuring notable exhibitors like Pimax, DPVR, Rokid, and AI glasses companies, emphasizing communication and industry growth.
The event focuses on bridging the gap between Chinese and international markets, highlighting a discount initiative by the Chinese government for XR headset purchases, showing government support for the XR industry.
The Chinese XR landscape leans towards hardware due to the manufacturing culture, with a growing trend in AI smart glasses, while VR large space experiences are popular for entertainment and gaming in public settings like malls.
Cynthia emphasizes the importance of routine and health maintenance during busy event schedules, with a recommendation to prioritize sleep and healthy habits for industry professionals.
The event offers opportunities for international participants to explore business prospects in China, providing translation support and suggesting collaboration with local representatives to navigate Chinese regulations for market entry.
With a focus on AI integration in smart glasses and support from the government, China's XR ecosystem shows a shift towards software development alongside hardware innovation, presenting a diverse landscape for XR companies and investors.
Cynthia's insights shed light on the growing XR market in China, with key cities like Beijing, Shanghai, and Hangzhou emerging as hubs for XR development and innovation, inviting global participation and collaboration in the XR space.
As the XR industry evolves, challenges like language barriers, travel logistics, and changing global trade dynamics influence market dynamics, shaping the narrative of XR adoption and investment trends in China and beyond.
The interview provides a comprehensive overview of the XR landscape in China, from industry events and government support to market trends and cultural influences, highlighting the dynamic nature of XR development in the region.
Cynthia's role in organizing the VRAR Expo China underscores the significance of international collaboration and cross-cultural exchange in fostering innovation and growth within the global XR community.