<ul data-eligibleForWebStory="true"><li>GIVA, a D2C fine jewellery brand based in Bengaluru, raises Rs 530 crore in funding led by Creaegis and existing investors like Premji Invest, Epiq Capital, and Edelweiss Discovery Fund.</li><li>The investment will be used to expand retail presence, enhance technological capabilities, and grow lab-grown diamond jewellery offerings.</li><li>Founded in 2019, GIVA has transitioned from a silver jewellery brand to offering gold and lab-grown diamond jewellery across 240 stores in India.</li><li>The company plans to open 145-150 new locations this year, focusing on Tier-II cities, while also leveraging digital channels for customer acquisition.</li><li>With a focus on aspirational design, quality assurance, and affordability, GIVA targets India's increasing demand for accessible luxury.</li><li>Aditya Labroo, the COO, has been promoted to co-founder, reflecting the company's growth and evolution.</li></ul>

D2C jewellery brand GIVA raises Rs 530 crore in funding led by Creaegis, others

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