<ul><li>Bengaluru-based D2C meat and seafood brand, Licious, reported an 8% YoY decline in revenue for FY24, amounting to Rs 685.05 crore.</li><li>The drop is due to the closure of third-party distribution channels and a shift in focus towards Licious' own platform.</li><li>Despite the decline in revenue, Licious reduced losses by 44% to Rs 293.77 crore in FY24 through cost control measures and operational shifts.</li><li>Licious is focusing on its app, quick commerce, and expanding its offline retail network to enhance customer experience and reach profitability.</li></ul>

D2C meat and seafood brand Licious reports Rs 685 crore revenue in FY24, losses decline by 44%

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