Data as a Service (DaaS) provides on-demand, structured data via cloud-based platforms, transforming raw data into actionable insights.
The global DaaS market is expanding rapidly, with projections estimating multi-billion-dollar valuations and double-digit Compound Annual Growth Rates (CAGRs).
High growth in the DaaS market is fueled by companies looking to monetize data and utilize proprietary information as a revenue stream, with the COVID-19 pandemic accelerating this trend.
Key trends in the DaaS market include the integration of cloud and Artificial Intelligence/Machine Learning (AI/ML) for advanced analytics and predictions.