DDC Enterprise Ltd. plans to adopt Bitcoin as a strategic reserve asset, aiming to accumulate 5,000 BTC over the next 36 months.
Founder and CEO Norma Chu unveiled the Bitcoin Accumulation Strategy, stating Bitcoin's value and hedging benefits align with the company's vision.
The immediate purchase includes 100 BTC with a goal to reach 500 BTC within six months and the ultimate target of 5,000 BTC in 36 months.
The move follows DDC's successful financial year in 2024, with increased revenue, profit margins, and shareholder equity, positioning the company for future growth.