<ul><li>Founders often tell themselves lies to cope with the challenges of entrepreneurship.</li><li>One common lie is that it will get easier, but while it may become less difficult, it never truly gets easy.</li><li>Another lie is that founders will regain lost family time, but the demands of a startup often consume most of their mental energy.</li><li>Lastly, many founders believe they can always walk away and do something else, but once fully committed, they are in it for the long haul.</li></ul>

Dear SaaStr: What Are Some Lies Founders Tell Themselves?

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