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Deck raises $12M to ‘Plaid-ify’ any website using AI
- Deck, a startup aiming to be the 'Plaid for the rest of the internet,' secures $12 million in Series A funding, led by Infinity Ventures, making a total of $16.5 million raised since its inception in January 2024.
- The Montreal-based company offers infrastructure for user-permissioned data access using browser-based data agents to extract data from any website.
- Deck's founders, including President Frederick Lavoie, CEO Yves-Gabriel Leboeuf, and CTO Bruno Lambert, aim to unlock valuable data behind usernames, passwords, and portals for sharing securely.
- Similar to Plaid for banking data, Deck simplifies access to data from platforms without APIs like utility portals, e-commerce backends, and government services.
- The founders' previous venture, Flinks, was acquired by the National Bank of Canada, inspiring them to address the fragmented and fragile nature of data access in various industries.
- Deck's technology, utilizing AI agents and browser automation, enables users to connect accounts and collect structured data quickly and efficiently.
- The company focuses on industries where data is 'trapped,' connecting to over 100,000 utility providers globally and expanding to non-utility sectors like Notes.fm and Evive Smoothies.
- Deck's rapid growth in developer engagement and usage indicates its potential in revolutionizing user-permissioned data access, with a pricing model based on successful API calls.
- The startup ensures data collection compliance through user consent, avoiding being labeled as bots or crawlers and aiming to launch a data vertical creator to simplify data extraction for developers.
- Investors like Infinity Ventures and others have shown confidence in Deck's innovative approach to data access, with plans to expand its impact beyond utilities.
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