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Msandbu
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Deep-fakes and Generative AI How easy is it to clone a person?
- Deepfake technology uses artificial intelligence (AI) and machine learning to manipulate or generate realistic video or audio content.
- The rapid development of Generative AI has led to the emergence of many deepfake services which can generate non-existent persons photos that look real.
- Deepfake technology poses significant risks in five key areas such as fraud and financial gain, extortion, disinformation, identity theft, and manipulation of public trust.
- Deepfakes are used to craft false narratives, fostering distrust in official sources and institutions that has already been seen in the U.S presidential campaign.
- Deepfake technology has introduced a new realm of cybersecurity threats as it has become much easier to create convincing deepfakes using generative AI models.
- Creating deepfake videos requires either face recognition and face swapping models, or generative AI.
- Generative AI has become much more accessible because it doesn’t require specialized hardware or advanced technical skills.
- Tools like Eleven Labs offer a voice cloning feature that can replicate the voice of a person with just 10 minutes of decent audio clip.
- Detecting deepfakes or AI-generated media is difficult, but software like SightEngine AI image detector can detect deepfakes.
- C2PA, an industry initiative aimed at combating disinformation and deepfakes is working on enabling transparency about AI-generated content and providing a way for publishers, creators, and consumers to verify content provenance and authenticity.
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