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Designing internal vs. external tools

  • Design systems, complexity, color, typography, spatial density, and other elements are treated differently in internal vs. external tools.
  • A project involving Azure tool for support with both internal and external users highlighted the different challenges faced in designing for each.
  • The author, with a background in internal cloud solutions, shares insights on the unique challenges of designing internal tools.
  • Internal tools, while not as publicly recognized, play a crucial role in large organizations and present intriguing design challenges.
  • Designing internal and external tools involves different considerations, pros, cons, trade-offs, and opportunities.
  • One key difference is the impact of internal tools in keeping corporate processes running smoothly.
  • Internal tools may face constraints such as limited resources and internal audience understanding.
  • External tools often prioritize market trends, user feedback, and competition as they cater to a broader audience.
  • Designing internal tools allows for deep integration with existing systems and workflows within the organization.
  • External tools require a more intuitive and user-friendly design to attract and retain customers.
  • Internal tools focus on efficiency, productivity, and customization specific to organizational needs.
  • External tools emphasize branding, marketing, and customer engagement for user retention.
  • The design process for internal tools may involve closer collaboration with various departments and stakeholders.
  • External tools demand continuous iteration based on market demands and evolving user preferences.
  • Balancing between designing for internal vs. external tools requires understanding the distinct priorities and objectives of each.
  • Overall, designing for internal and external tools presents unique challenges, trade-offs, and opportunities in the UX design field.

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