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Developers’ App Store earnings double in past 5 years
- Apple's App Store ecosystem in the United States facilitated $406 billion in developer billings and sales in 2024, with U.S. developers' earnings doubling over the past 5 years.
- The study conducted by Boston University and Analysis Group revealed a significant growth trend, with the $406 billion figure being nearly triple the amount recorded in 2019.
- Apple CEO Tim Cook emphasized the App Store's role in creating opportunities for developers and businesses of all sizes, promising to invest in tools to help developers innovate further.
- More than 90 percent of the billings and sales didn't result in commission payments to Apple, indicating a large portion of economic activity from physical goods, services, and advertising.
- American developers saw strong growth, with small developers experiencing a 76 percent earnings jump between 2021 and 2024, benefiting from the platform's expanding ecosystem.
- App categories like food delivery, entertainment, productivity, education, and AI-powered applications contributed significantly to the App Store's growth.
- US developers found global success, with their apps available in 175 countries, and many apps ranking among the top 5 most downloaded internationally.
- Apple's focus on security led to preventing over $9 billion in fraudulent transactions in the past 5 years, while supporting developers through programs like the App Store Small Business Program and Developer Academy.
- The iOS app economy now supports over 2.9 million jobs in the U.S. through direct employment, supplier relationships, and developer positions.
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