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Do cold pitches work? How to successfully contact investors for the first time
- Cold pitches can be effective in reaching investors, despite the high failure rate.
- To increase the chances of success, founders should research investors to ensure a good match.
- Crafting a concise and clear email pitch is crucial, following a 5-sentence structure.
- Attachments should be concise and highlight the problem, solution, traction, and team.
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