<ul><li>Businesses are deploying AI agents for sales, customer success, and more to interact with customers, leading to the need for personal work agents in the agentic economy.</li><li>The social media phenomenon has trained generations to optimize their public selves for engagement, causing mental health issues and addiction to external validation.</li><li>There is a choice in designing personal work agents - either as extensions of real selves based on values or optimized for productivity and influence at the expense of authenticity.</li><li>The challenge lies in intentionally building the 'You Layer' that can represent individuals in high-stakes business environments, offering a design opportunity in the realm of identity-driven AI and human-interface interactions.</li></ul>

“Do Me Without Me” — Why We’ll All Need Personal Agents to Survive the Agentic Economy

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