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EaseMyTrip Partners Hyperface To Boost Co-Branded Card Programmes

  • Online travel aggregator EaseMyTrip has partnered with Hyperface to enhance existing card programmes and launch new co-branded credit card programmes.
  • Hyperface will help EaseMyTrip onboard new customers and create hyper-personalized campaigns for existing customers.
  • The partnership aims to benefit EaseMyTrip's co-branded card programmes with existing banking partners, providing convenience and value to customers.
  • EaseMyTrip has been expanding its business and diversifying its product offerings, including venturing into insurtech and electric bus manufacturing.

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