Eloelo, a live social entertainment platform, is raising INR 114.3 Cr ($13.2 Mn) in its Series B funding round.
The funding round is led by Play Ventures Investments, with participation from Kalaari Capital, WaterBridge Capital, Gameskraft Technologies, MIXI, Courtside Ventures, Rocket Capital, Griffin Gaming Partners, and angel investors.
Eloelo's board has passed a resolution to issue 1,696 Series B compulsory convertible preferred shares.
The latest funding comes at a time when social media platforms are focusing on live and casual gaming to boost engagement and generate additional revenue.