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Ethics as Strategy: Winning with Generative AI in a Trust-Driven Economy

  • Generative AI is prompting significant shifts in the workforce skills and could displace up to 800 million jobs by 2030.
  • Businesses need to integrate ethics into their AI strategies to drive profitability through trust, resilience, and innovation.
  • Generative AI, defined as a statistical pattern engine, requires leaders to embrace principles like CEO ownership and balance automation and augmentation.
  • While Generative AI boosts productivity, pilot failures due to error rates highlight the need for ethical integration and avoiding significant job displacements.
  • Overreliance on Generative AI may hinder skill development and critical thinking, posing risks to workforces and customer relationships.
  • Ethical AI can be a competitive advantage, as consumers pay more for ethical brands and executives anticipate stricter AI regulations.
  • Generative AI can support entrepreneurship and job creation by democratizing expertise and enhancing startup success rates.
  • Ethics drive outcomes such as trust, resilience, and innovation, leading to improved efficiency and avoidance of boycotts for firms.
  • Operationalizing ethics in AI can break short-term profit-focused approaches, driving augmented decision-making, revived knowledge work, and adaptive workforces.
  • Curiouser.AI's reflective AI coach, Alice™, and advisory practice offer customizable solutions for organizations to prioritize ethics and align profit with purpose.

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