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European drivers can't get enough hybrids and EVs — but that's still not helping Tesla

  • Tesla sales in Europe fell for the fifth consecutive month in May despite increasing demand for electric cars and hybrids across the region.
  • While EV and hybrid sales are booming in Europe, Tesla's market share is declining rapidly, with a 45% drop in sales as political challenges and rising competition impact the brand.
  • Chinese rival BYD outsold Tesla in Europe for the first time, benefiting from affordable EV models and aggressive expansion strategies.
  • Tesla's struggle to capitalize on the growing electric vehicle market in Europe is compounded by political backlash, brand crisis, and competition from both established automakers and emerging Chinese companies.

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