Evenflow, a Thrasio-style marketplace aggregator, has raised fresh funding from Venture Catalysts, head of business transformation at Dr Reddy’s Laboratories Sunder Ramachandran, and angel investors.
The company has raised a total of $14 Mn in funding till date and plans to use the fresh funds to grow and improve its multi-brand portfolio.
Evenflow acquires and scales third-party sellers on ecommerce marketplaces and has grown 350% by focusing on distribution across platforms including Amazon, Flipkart, and Walmart.
The roll-up e-commerce model is gaining traction, with the D2C segment expected to grow to $60 Bn by FY27.