<ul><li>The latest study by LexisNexis reveals alarming trends in fraud in India, with every rupee lost costing companies Rs 4.</li><li>Digital channels now account for 51% of fraud cases, surpassing physical fraud for the first time. The impact extends beyond financial losses, affecting consumer satisfaction and conversion rates.</li><li>To combat this, businesses must adopt advanced fraud management solutions like AI and biometric authentication. With fraud on the rise, it's crucial for organizations to prioritize security measures to protect against evolving threats and maintain trust in digital transactions.</li></ul>

Every rupee lost to fraud in India costs companies Rs 4, says this study

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