Out of 1.52 lakh startups recognized under Startup India, the failure rate in just one year was 3.3%.Koo, a social media app that gained popularity in India, announced its shutdown after failed acquisition talks and lack of funding.Building a startup is not just about having a great idea, but also about execution, timing, luck, and grit.While some startups struggle, others thrive by staying lean, iterating fast, and building sustainable businesses.