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Ex-Amperity CEO Kabir Shahani is amped about building startups with his latest venture

  • Kabir Shahani discusses his backstory and what's ahead, including what led to success at Amperity, why he left, and what he's building now.
  • Shahani got his entrepreneurial start with Appature, a health marketing startup which sold to IMS health in 2013.
  • He co-founded Amperity in 2016 alongside CTO Derek Slager — his co-founder at Appature.
  • Amperity helps companies fine-tune targeted marketing campaigns by connecting fragmented data sources about individual customer habits via emails, purchase history, mobile app usage, etc.
  • The enterprise software startup earned “unicorn” status in July 2021, reaching a $1 billion valuation after raising $100 million.
  • Shahani abruptly stepped down as CEO and a board member in 2022.
  • And Shahani is now helping build new companies, as founder of Amp It Up Ventures, which supports high-growth software businesses.
  • “Customer-driven development is everything. It’s all about creating businesses that understand real problems for customers and work with those customers to solve this problem.
  • For me right now, my impact has to be with my family, and I certainly want to have a professional expression and Amp It Up Ventures, I think has become the thing that I feel like gives me professional expression.
  • AI is that on steroids. The paradigm shift is so significant when you think about the underlying capability of what we’re seeing out of core AI and large language models.

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