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Exclusive: Now, Blinkit’s Bistro Starts Charging Convenience Fee
- Blinkit's Bistro, owned by Eternal, has begun charging a convenience fee of INR 5 on orders, joining other ecommerce platforms.
- The fee is displayed at checkout, surprising users at the final payment stage without prior notice from Bistro.
- No official communication from Bistro regarding the new convenience fee.
- This move aligns with a trend of food and quick-commerce platforms introducing various fees to boost revenues.
- Swiggy and Zomato have implemented delivery, small basket, packaging, and convenience fees ranging from INR 10 to INR 30.
- Zepto applies packaging, handling, and surge pricing fees on certain orders.
- Blinkit's Bistro competes in the fast food delivery market with Zepto Cafe and Swiggy's SNACC, offering quick meal and snack delivery.
- Bistro, piloted in Gurugram, delivers in 15 minutes and is gradually expanding its services.
- Zepto Cafe recently halted operations in several North Indian cities citing supply chain issues.
- Despite challenges, quick food delivery remains attractive for startups, with BigBasket testing the service in Bengaluru.
- Companies like Swish and Zing are also active in this space.
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