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Fed Up With Boring Specialty Coffee Brands, Delhi Friends Build A Coffee Chain With 11 Outlets In 7 States; Clocked ₹25 Cr Revenue In FY25
- Delhi entrepreneurs Nishant Mitthal and Shivank Verma founded Tan Coffee, a startup revolutionizing India's coffee culture with 11 outlets across 7 states.
- The duo's shared passion for entrepreneurship led to the creation of Tan Coffee, offering specialty coffee, fresh food, and vibrant aesthetics to fill gaps left by existing coffee chains.
- Starting in Delhi's Hauz Khas area in February 2023, Tan Coffee faced challenges in a competitive market but expanded rapidly, generating ₹9 crore in its first year.
- Tan Coffee's FOCO franchise model ensures consistency and quality across outlets, with a diverse menu spanning over 200 items from various cuisines.
- The startup's focus on inclusive menus, chill vibes, and customer-centric approach has led to a customer retention rate of over 70% with plans for aggressive expansion.
- With a revenue of ₹25 crore in FY 2024-25, Tan Coffee aims to double its revenue and expand to newer cities in India, followed by international destinations like the UAE and Canada.
- The founders, self-funded and focused on sustainable growth, envision Tan Coffee as a global Indian coffee chain, targeting the burgeoning specialty coffee market in India.
- Tan Coffee's modern aesthetics, diverse menu, and youth-centric marketing are reshaping coffee experiences, aiming to make every moment unforgettable and shareable.
- The startup's success story underscores the power of innovation, customer-first approaches, and a bold vision in transforming the traditional coffee chain concept.
- As Tan Coffee looks towards the future, it strives to blend its Indian roots with global aspirations, promising a unique and inclusive coffee chain experience.
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