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Finding authenticity in design and career
- The author reflects on industry shifts in design that prioritize branding and self-promotion over real impact, sparking discussions on authenticity and fulfillment in the field.
- A personal design concept is introduced, highlighting the illusion of one-size-fits-all success and the importance of being an authentic designer.
- The author shares a turning point where they realize the significance of focusing on problem-solving and helping others grow rather than chasing vanity metrics.
- The article emphasizes that fulfillment in design can be found in different paths, not just through personal branding and online presence, but also in collaborative work within organizations.
- Building a personal brand that matters involves solving real problems, communicating effectively, being valuable, influencing internally, teaching others, and designing at scale.
- The author pledges to lead with authenticity, rejecting the notion of chasing validation and committing to creating work that aligns with their truth and values.
- Authenticity in design is exemplified through the story of architect Bill Bensley, who challenges traditional norms to create unique and visionary spaces.
- The article concludes by encouraging designers to create authentically, collaborate, and build something meaningful, emphasizing the journey towards real authenticity in work.
- The author invites readers to share their perspectives on navigating authenticity and career advancement in the design field.
- Various personal branding resources and articles are referenced, highlighting the importance of personal brand development in the design industry.
- The narrative encourages designers to break free from conventional approaches and embrace authenticity in their creative endeavors.
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