Silicon Valley AI-tech startup Flam has powered US presidential candidate Kamala Harris’ message to voters through a Mixed Reality experience.
Audiences could scan a QR code on screen to experience Harris’ message in Mixed Reality during an AR Rahman concert.
Flam's technology allows for the seamless delivery of immersive content and enables campaigns to update messaging at a lower cost compared to TV airtime.
Flam's platform aims to make Mixed Reality accessible to all audiences at scale, and it has already powered global brands such as Emirates, Google, and Samsung.