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For smart glasses and other wearables, fashion is as important as function

  • While functionality is important, fashion is equally important for wearables to reach their full potential. The new Snap Spectacles turn heads by their function but appearance wise, they are not impressive. On the other hand, Ray-Ban's smart glasses have efficiently incorporated style and looked cool from the start. Fashion enables a different design profile that supports people who prefer a more minimalist aesthetic. Smart accessories that replace traditional jewelry stand true not only to their usefulness but also to their outward expression of style. As a result, wearables makers should put up efforts to make great looking products while providing as much functionality as possible.
  • Fashion is more than design and must be dealt with efficiently. In many cases, fashion and design features are intertwined, and fashion cannot be dismissed. Consumers must feel they have a level of control over wearables' appearance so that this can be an extension of their overall style. The challenge remains to integrate the different variations in style and functionalities in one product, while continuing to look fantastic and avoiding bulky designs.
  • Wearable technology hasn't reached its full potential yet. As it's still in the early stages of smart glasses and wearables, efforts should be made by manufacturers to ensure the product is functional as well as fashionable. Wearable makers must focus on designing a unique fashion profile, introducing variants in design, or ensuring that there is a perfect design for all users. The design is important for wearables as an ugly-looking device will end up in the drawer instead of the consumer using it for its intended purpose.

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