<ul><li>Ford's electric vehicle division, Model e, incurred heavy losses of approximately $1.32 billion in the first quarter of 2024.</li><li>Ford sold around 10,000 EVs during this period, resulting in a loss of approximately $200,000 per vehicle.</li><li>The losses are attributed to significant industrywide pricing pressure, but Ford expects EV costs to improve in the future.</li><li>Ford experienced quality issues, leading to delivery pauses for its F-150 Lightning electric pickup.</li></ul>

Ford is losing $200,000 on every EV it builds

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