Ramraj Cotton started as a small textile business and has now become a national leader in ethnic wear, particularly dhotis.
The brand's success is built on resilience and an innovative approach to marketing, with a focus on promoting the dhoti as a symbol of dignity and cultural pride.
Ramraj Cotton offers over 2,500 varieties of dhotis and has successfully changed public perceptions of the garment through innovative marketing strategies.
The company is committed to social responsibility by supporting weaver families and providing fair wages, and has diversified its product offerings to include shirts, kurtas, and accessories.