<ul><li>The festive eCommerce market in India is expected to exceed $12 billion in the months of October through December of 2024.</li><li>There has been a significant 23% rise compared to $9.7 billion in 2023.</li><li>Consumer demand in sectors such as fashion, electronics, cosmetics, and personal care is driving the growth.</li><li>Non-metropolitan areas are expected to account for about 60% of online festive orders.</li></ul>

[Funding News] Shiprocket Secures $12 Billion E Commerce Opportunity for MSMEs in the Festive Season

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