Pepperfry, the omnichannel furniture marketplace, raised Rs 43.3 crore in fresh funding from existing investors like General Electric Pension Trust and Norwest Venture Partners.
The funding round included contributions from various shareholders, with General Electric Pension Trust leading with Rs 21.5 crore, followed by Norwest and Panthera.
Approximately 5.6 lakh compulsorily convertible preference shares were issued at Rs 775 each to raise the funds, as per regulatory filings.
The funds are expected to be utilized for growth initiatives, geographic expansion, and general corporate purposes as Pepperfry continues its marketplace operations and explores new revenue streams.