<ul><li>Berlin-based Ecosia, known for investing profits into climate action initiatives, introduces new climate impact experience for users, moving focus from tree planting.</li><li>Users can now track their contribution to various initiatives like deforestation, renewable energy, and ClimateTech through an 'impact counter' on their profile page.</li><li>Ecosia shifts its primary climate impact focus from planting trees to broader initiatives like regenerative agriculture, renewable energy, and biodiversity protection.</li><li>In addition to showing their impact visually, Ecosia plans to offer personalized climate tips, exclusive content, and collaboration opportunities to further promote climate action.</li></ul>

German search engine Ecosia unveils new climate impact experience for users, shifting away from tree planting

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