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Global GenAI spending to reach $644B in 2025: Gartner

  • Spending on generative AI (GenAI) is expected to reach $644 billion in 2025, a 76.4% increase from 2024.
  • Despite expectations declining, foundational model providers continue to invest in enhancing GenAI models' size, performance, and reliability.
  • Device-related GenAI spending is projected to almost double, reaching $398.3 billion in 2025 - a 99.5% increase from 2024.
  • About 80% of GenAI spending will go towards hardware, as AI capabilities become a standard feature in next-gen devices.

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