<ul><li>Biometrics are increasingly being adopted for use at sports and other live events.</li><li>Companies and leagues in the United States, Europe, and Latin America are deploying biometric solutions for ticketing, credentialing, and sales.</li><li>Nearly half of venues in the global live events industry consider biometrics a top initiative for 2025.</li><li>Biometric solutions like facial recognition and identity verification are enhancing fan experiences, but also face privacy concerns.</li></ul>

Global Live Events Industry Focuses on Biometrics in 2025

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