Google offered six months of free access to its Google AI Pro, including Gemini 2.5 Pro and Veo 3 AI video generator, with Samsung Galaxy Unpacked's latest smartphones.
After the free trial, users will need to pay $20 per month for the subscription, aimed at getting users accustomed to Google's AI tools similar to free samples at a grocery store.
Google's strategy hopes users will find its AI indispensable over the trial period, potentially justifying the $20 monthly fee.
The offer is tied to Samsung's premium devices like the Galaxy Z Fold 7 and Flip 7, targeting users who value advanced features but poses a risk of users feeling obligated to pay post-trial.