Google introduced new AI advancements at its annual I/O developer conference, highlighting powerful AI models, expanded search capabilities, and creative tools.
Gemini 2.5 enhancements, AI Mode in Search, generative media models, and Google AI Ultra subscription were among the key announcements.
The company showcased improvements in Gemini large language models, including the introduction of 'Deep Think' for complex tasks.
Google emphasized responsible AI deployment, starting with trusted testers for new features like Deep Think.
In search, Google introduced AI Mode for more advanced reasoning and subtopic exploration, expanding upon traditional search methods.
Features like Deep Search, Live capabilities, and personalized results were highlighted in AI Mode for enhanced user experiences.
Google ventured into AI-powered shopping with virtual try-on features and agentic checkout to streamline the online shopping experience.
Significant upgrades were made to generative media models like Veo 3 for video and Imagen 4 for images, offering advanced capabilities in video generation.
The transformation of Project Starline into Google Beam, a 3D video communication platform, was announced, providing immersive remote communication experiences.
To monetize advanced AI offerings, Google introduced the premium Google AI Ultra subscription tier priced at $249.99 per month.
Google's AI advancements signal a shift towards AI that can act on users' behalf, offering powerful tools that reshape technology interaction.