Netflix is now streaming HDR10+ content for AV1-enabled devices, enhancing the viewing experience for certified HDR10+ devices.The dynamic metadata in HDR10+ content improves picture quality and accuracy for viewers using these devices.Netflix has been a pioneer in adopting High Dynamic Range (HDR) technology, producing and streaming shows and movies in HDR for over a decade.By adding support for HDR10+, Netflix aims to enhance its HDR ecosystem, maintain creative intent, and provide a more immersive viewing experience.AV1 video codec, utilized by Netflix, enables efficient streaming and higher visual quality for members.Netflix plans to expand HDR10+ offerings to provide an HDR10+ experience for all HDR titles by the end of the year.HDR formats like Dolby Vision, HDR10, and HDR10+ use metadata to guide display devices for optimal image quality.HDR10+ with dynamic metadata allows for per-frame adjustments, preserving creative intent and enhancing visual fidelity.To receive HDR10+, Netflix Premium plan subscription and AV1 & HDR10+ compatible devices are required.Launching HDR10+ on Netflix was a collaborative effort involving multiple teams, emphasizing the commitment to innovation and quality.