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Hiring Nearly Sank Our Startup — Here’s What Fixed It

  • Many startups make the mistake of treating hiring as a reactive and instinctive process, rather than a strategic one driven by outcomes.
  • Focusing on optics rather than outcomes in hiring can cost critical time and hinder a startup's progress.
  • It is crucial to reframe hiring roles around outcomes, not just titles, to find the right talent quickly.
  • Having a structured and intentional hiring process is essential for startups to build a scalable and repeatable system for growth.

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