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How Apple Lost the AI Race Ahead of WWDC 2025
- Apple is facing challenges with broken promises, delayed features, and underwhelming AI models compared to competitors, risking losing AI-first users.
- Apple's much-hyped Apple Intelligence features have disappointed users, with 73% reporting little to no value and AI models lagging behind in parameters.
- The company's delayed response to the AI technology shift and reliance on competitors for computing power put them at a disadvantage in the AI race.
- Apple's on-device AI models struggle against cloud-based competitors, and their larger AI models perform below the competition.
- Apple's hardware, despite impressive specifications, faces computing limitations due to underinvestment in AI development.
- WWDC 2025 is expected to disappoint as promised AI features like Swift Assist and Siri improvements are delayed or nonexistent.
- Apple's lack of presence in consumer AI assistants and enterprise AI markets, coupled with slower innovation and delayed feature releases, highlights their strategic challenges.
- Competitors like Google, Microsoft, and Meta outpace Apple in AI investment, innovation, and shipping velocity, leaving Apple behind in the AI arms race.
- The risk of losing users to competitors with superior AI features, particularly in tech-savvy and professional demographics, poses a significant threat to Apple's market position.
- Apple's traditional strengths in integrated hardware and software design are being challenged by the importance of data, computing scale, and algorithmic innovation in the AI era.
- With WWDC 2025 likely to showcase Apple's AI shortcomings, the article questions whether users will continue to wait for Apple to catch up in the rapidly evolving AI landscape.
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