Social media platforms can save up to $1 billion annually by automating up to 90% of the pre-screening process, which would reduce the reliance on human moderators.
Automated tools such as VADER and AFINN are well-suited to handle sentiment analysis and can process millions of posts per minute.
Increased efficiency which will not only reduce cost but also improve accuracy and workplace benefit for human moderators.
Automation technology will not completely replace human moderators, but it will allow them to focus on more specialized tasks.
High turnover rates in recruitment and training create major costs in human moderation. By reducing their need, automation could reduce overheads.
Content moderation is a high-stress job. Automated systems could lower the amount of disturbing content human moderators need to review, reducing their stress levels.
To cope with the challenges of automation, a hybrid approach will be needed to handle the nuanced cases that require human judgment.
The effectiveness of automated systems depends on data collection quality influencing the efficacy of automated models.
Automation's potential for scalability and its sustainable model makes it a compelling investment that could render billion-dollar savings across the industry.
The hybrid model offers a middle ground for social media platforms to cater to both cost and ethics.