Chery is focusing on making its vehicles better suited to Australian roads, with special attention to the calibration of its ADAS systems like automated emergency braking and lane keeping assistance.
Chery Australia CEO Lucas Harris leads the efforts to test and tune Chery vehicles for the unique demands and road conditions in Australia.
The company has received constructive criticism in the past, prompting them to invest in improving their active safety systems, resulting in the Tiggo 7 PHEV featuring next-generation ADAS hardware and software.
Chery is investing in fine-tuning ADAS calibration for Australia due to the vast variation in road conditions across the country compared to more consistent roads in China.
Each tuning program takes around 12 months and involves feedback, debates, and refining of software changes to ensure the system operates as expected.
Chery's approach of accumulating learnings from each tuning program has led to significant improvements across all their models, with the Tiggo 7 PHEV being highlighted as their best launch yet.
Particular attention has been given to the lane-keeping assistance system, with unique solutions developed to intervene more naturally, especially on challenging roads with narrow lanes.
The team's focus on improving the ADAS systems aims to enhance the driving experience and overall safety, with ongoing refinements being made based on real-world driving scenarios.
The article explores the meticulous process of testing and refining Chery vehicles for Australian conditions, emphasizing the importance of adapting to the diverse road landscape in the country.
Chery's commitment to addressing feedback and continuously refining their vehicles showcases their dedication to meeting Australian consumer expectations and improving overall driving safety.