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How Creative Technologist Jill Shah Uses AR to Make Her Designs Come to Life
- Jill Shah is one of the creative technologists who is making use of Augmented Reality (AR) to create immersive designs like interactive workplaces and magical experiences for children.
- Shah was introduced to AR during her Master’s program at the Parsons School of Design where she received an MFA in Design and Technology.
- AR enables Shah to bring designs to life in a non-physical manner, while offering a means of adding joy and excitement to day-to-day life.
- Incorporating AR into the design process has helped Shah understand how people interact with spaces and objects and design for engagement that goes beyond the visual.
- AR has impacted nearly every professional field, and is revolutionizing areas such as retail, real estate and architecture, by simplifying the interactions between consumers, and poly-dimensional objects in ways that were never possible before.
- Jill Shah's work designing theme parks and other outlets leverages AR to create magic and envelopes participants in layers of magical experiences that blends the physical with the digital.
- AR technology has become a part of everyday life in navigation, live performances, and even in theme parks, enhancing the thrill of experiencing favorite digital characters in the real world.
- Shah's work combines her inner child with her professional portfolio to create pockets of joy in various settings.
- AR suggests that the future of design will be increasingly augmented, further immersing designs into the spaces around us and leading to the creation of a new digital landscape that is joyous and imaginative.
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